Cointweets
$ZETA Salesforce might acquire Zeta Global to strengthen its Marketing Cloud with AI-driven tools, access Zeta’s massive consumer data platform, and enhance personalization and campaign optimization. This move would expand Salesforce’s AI capabilities, offer better customer engagement, and provide a competitive edge against Adobe and Oracle. Additionally, Zeta’s focus on first-party data aligns with evolving privacy regulations, while its... Bullish
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